If you are a B2B SaaS company facing challenges in converting your usage data into an invoice on different billing platforms including Stripe, Zuora, Chargebee or Recurly, Metering.ai is meant for you. We understand that maintaining 100s of Excel or Google sheets is not what you want to be doing. We also know that you do not want to be spending your valuable time doing manual work converting this raw data into a format that is accepted by your billing system. If you spend tens of hours every month manually aggregating and transforming your usage data into metered values that your billing system requires, Metering.ai will remove that work completely from your plate.
Let me paint a picture for you - You are a product manager, a finance executive or a customer success manager at an early stage fast growing B2B SaaS company called Flack. You joined Flack hoping to learn and grow from doing a 0 → 1 journey. You are bristling with creative ideas and cannot wait to execute them. Life is good!
You have solved a core need for your users and can see the initial signs of product-market fit. Customers are pulling your product and it is just flying off the shelves. Wow amazing, right? If only, it was this easy 😣You launch a new feature that most customers ask and suddenly your engagement metrics fall drastically. That must have been a rude shock? How come a feature that majority of your users asked for leads to drop-offs? You then realize you missed instrumenting that feature and are unable to track the metrics and funnel for that feature anf a few others launched before too. (As they say, you need data only when things break 🙂)
You painstakingly instrument every little thing in your product and start collecting all sorts of metrics. Now, you identify the issue with that feature and realize it was a simple validation issue with one form. You go ahead and fix it and everything is rosy once again? Well, you start to get the picture now.
Next, you decide to start your monetization and get customers to pay. You do all the work and understand the willingness to pay and come up with a beautiful 3x3 matrix of customer segments with their corresponding pricing and packaging design with a hybrid pricing model that relies on actual usage, because that is the value metric your customers see. Only thing left - set it up on Stripe and start seeing the cash tap flow.
Till now, you have been working on game-changing and high impact ideas that have moved the needle for your business and customers. You took care of strategy and execution and can see your 5 year path with the startup ahead and cannot wait to get to the next level. Then at the end of the 1st month after you start monetization, you face the music - early stage fast growing startups are pure chaos. You pre-empted it but not to the extent that you see there. And the faster the startup grows, more does the chaos.
What does this mean for you? While the price plans were setup on Stripe, you did not think what would happen when payments had to be collected? So, you end up manually pulling the usage data from all metering system or analytics tool and collate it in an Excel. Then, you export all the price plan, product and package information from Stripe. Then you do some magic and automate everything without worrying about accuracy of your invoices. (oh sorry, we skipped to the part where you use metering.ai to do the magic).
In reality, you end up spending 20+ hours of Vlookups, Pivot Tables, Row and Column transformations on Excel/Google Sheets and then painstakingly update all this information on your Stripe account. 20+ hours that you could be spending on actual strategic things that move the needle for your business and you spend it on operating important, but unnecessary grunt work that makes you sigh - ‘It’s 2023, we have ChatGPT and general AI, but not a tool that converts my raw usage data into metered usage and push it automatically into my billing system’.
Well, metering.ai is that tool and as a builder, having faced this exact same problem myself, I cannot wait for everyone who faced this problem to use it. And the best part - it is completely free. What we are asking for is 15 minutes of your time and understand how we can solve it for you. Please feel free to write to aravind@togai.com or reach out to us via our Chat support, or if you prefer having a chat - you can book a time on my calendar here. Happy metering!!!